TALKING SUSTAINABILITY – ANALYSIS & COMMENTS
News, trends and scenarios: here we tell you our and we host the opinions of our network
A new video feature on CSR tools
Are corporate voluntary service projects worth it? To examine this question, we’ve created a video feature as part of our "Social Responsibility and Relationship Tools" season. Sergio Vazzoler analyses the opportunities associated with this CSR tool, but explains...
read more![Why and how to draft a social report [VIDEO]](http://www.amapola.it/wp-content/uploads/2017/03/am1.jpg)
Why and how to draft a social report [VIDEO]
Writing a social or sustainability report is an exercise many organisations undertake – indeed, it is now compulsory for large companies – but does it work? What objectives should be set and how should the document be structured? Alberto Marzetta takes a look at ways...
read more![Territories, communities, companies [VIDEO]](http://www.amapola.it/wp-content/uploads/2017/02/sergio-pill-1-thumb.jpg)
Territories, communities, companies [VIDEO]
To be competitive today, companies have to think about more than productivity and financial performance, because, increasingly, markets are influenced by reputation. Organisations have to open up, engage stakeholders and include the territory in their strategies and...
read more
Making little headway with sustainability? Communication is key!
Sergio Vazzoler Sustainability? Maybe it’s not so sustainable… That would appear to be the case, judging from a recent survey conducted by Bain & Company among 300 companies with sustainability programs. The most surprising figure is attainment of goals: only a...
read more
Ready to re-write the economy?
Elena Rossi Why should a business organisation be concerned about the common good, the improvement of society? Why should it invest part of its earnings in an area far removed from its business? These are legitimate questions posed by CSR sceptics, yet they fail to...
read more
A sustainability “check-up”
Sergio Vazzoler The end of the year is the time to take stock and make resolutions for the coming twelve months. Agencies like ours whose business is “talking sustainability” are keenly aware that a “check-up” is needed. On one hand, we have seen the attention of...
read more
Environmental conflicts, mediation and communication: 24 November in Milan “reaching conclusions”
At a time of deep conflict over issues of relating to public health or protection of the environment, communication has never played such a central role as it does today. New forms of discussion need to be developed to overcome the typical delays in the approaches of...
read more
Environmental conflicts, communication and mediation at the 2016 CSR IS SHOW
Alberto Marzetta Amapola took part in the 2016 CSR IS Show in Milan on 4 - 5 October, one of the top events for the Italian CSR community. We contributed to the examination of CSR and environmental communication issues thanks to Amapola partner Sergio Vazzoler, an...
read more
2016 CSR RepTrak® 100: the importance of communicating CSR
On 15 September, we took part in the webinar presentation of “2016 CSR RepTrak® 100”, the international study that ranks business organisations with the best reputation for Corporate Social Responsibility, drawn up every year by Reputation Institute (RI), one of the...
read more
The Devil’s dung
James Hansen* It may seem obvious, but there is a growing perception in the international aid sector that, ultimately, poverty stems from a lack of money. The major postwar aid programs to stimulate growth were largely based on direct or indirect economic transfers...
read more
Sustainability: finding the right fit
Luca Valpreda Can sustainability be combined with creativity and consultancy? Yes it can, say Clarity and its specialist arm. But it's not all plain sailing, as Leigh Tymms, head of the British agency's sustainability team, tells us. Tell us a bit about...
read more
Mayors, environmental disasters and Russian roulette
Sergio Vazzoler “Being a mayor has become a sort of Russian roulette”: former mayor of Genoa, Marta Vincenzi, was commenting on the Public Prosecutor’s request that she be sentenced to 6 years and 1 month of imprisonment for her responsibility in the management of the...
read more