Sustainability, internationalisation, community relations, CSR, video and new media. Amapola is the communication agency that helps your business meet todays new challenges.

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Corporate Social Responsability is effective when communication plays a strategic role
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Taking on the NIMBY syndrome means, first of all, understanding its effects.
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A digital environment dedicated to corporate knowledge sharing. Because “knowledge is the new infrastructure” (Pierre Levy).
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Community relations according to Amapola: putting the enterprise at the heart of the local community (and vice versa)
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TALKING SUSTAINABILITY, the Amapola magazine

Industry 4.0 is a question of corporate social responsibility

Industry 4.0 is a question of corporate social responsibility

Process automation, systems integration, digitalised production, the internet connecting every object in the factory, collaborative robots transformed from “caged” machines into intelligent colleagues. These are just some of the technological innovations that underpin...

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Open Day, live an experience

Open Day, live an experience

“Open Day, live an experience” is not just the title of the new video clip in the season “Social Responsibility and Relationship Tools”, it’s also a concrete suggestion about how a company should approach this particular communication tool. As Sergio Vazzoler...

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A visit to London’s first zero waste store

A visit to London’s first zero waste store

Bulk opened at the end of August and has been doing a brisk business ever since. Katherine Martinko London's first-ever zero waste store is located on Kingsland Road in Hackney. The storefront is simple and subtle, with one small sign indicating its name, Bulk, and an...

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Should vegans eat palm oil?

Should vegans eat palm oil?

The ubiquitous vegetable oil is plant-based so fits with a vegan diet, but its production can harm rainforests and biodiversity Oliver Balch As marketing slogans go, NotFrom.com offers something aspirational. Stacked on the virtual shelves of this new online vegan...

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Beetroot is the new plastic

Beetroot is the new plastic

It was 1989 when the Fertec labs, the Montedison research centre, produced the first Mickey Mouse wristwatch for distribution with the famous comic. Not many people knew, however, that the watch had been made with materials derived from maize. Technological advances...

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Materials of the future, from waste oil to graphene

Materials of the future, from waste oil to graphene

Graphene, a material consisting of a mono-atomic layer of carbon atoms (whose thickness, in other words, is equivalent to the dimensions of a single atom) and with the mechanical strength of a diamond and the flexibility of plastic, can be produced with waste oil. The...

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Amapola portrays 45 years of the Michelin factory

Amapola portrays 45 years of the Michelin factory

1000 employees. 1 million tyres produced in 2015. 42, the average employee age. These are some of the key figures of the Michelin factory in Spinetta Marengo (Alessandria), which recently celebrated its 45th anniversary. Amapola helped to mark this important milestone...

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